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Silver jewelry sales were up for the 12th year in a row in 2020. You know who is buying them? Our beloved millennials. That is according to the Silver Promotion Service or SPS.
Around 42% of U.S. jewelry retailers that took part in the survey said they saw higher sales, with the majority highlighting double-digit growth of between 11% and 25%.
The age group buying the most silver jewelry is 20-40 according to 51% of the retailers
Do note that these happened in the year when we had the pandemic with no clear vaccine in sight.
More than half of the U.S. retailers surveyed reported that holiday sales of silver jewelry were higher than a year ago.
Also, margins from silver sales were significantly higher than those from diamonds, gold, or platinum.
Silver’s 43% margins compared to 19% diamond, 17% bridal, 16% gold, and 5% platinum.
In total, silver jewelry sales equaled to about 34% of the overall jewelry purchases last year.
It’s impossible to tell with the survey whether this surge is motivated by the pandemic.
Silver is much more affordable than diamond and gold.
We know that many people lost their income in 2020. So, people could be flocking on silver, the more affordable option.
But it is also a 12-year rally in sales.
This is a more telling figure.
And if you are an investor, this is an important data to consider when making future investments.
Silver retailers are optimistic in 2021, according to the survey.
This means that the jewelry industry is not backing off in terms of demand.
With the impending demand for silver for renewable energy, this will be a stiff competition.
That’s good for silver. And even better for investors.
It’s time you look into your portfolio and re examine your precious metals allocation. You probably don’t have enough silver in there.
Do further research, consult your financial advisor, and call us if you have more questions about investing in silver.
We will be here to answer your questions.
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Gold Prices – The Only Thing That’s Certain Is Uncertainty
Gold rose slightly yesterday after the Euro managed to edge higher after hitting a two year low against the dollar. The price of gold still remains range bound as it consolidates and is not likely to gain any great momentum until it can break above the $1,600 barrier. Over the last few weeks gold has traded like a risk asset instead of a safe haven and as such it has fallen with almost everything except the dollar.
How Do You Buy Gold?More people than ever before are looking to buy gold – as both and investment and measure of security during these challenging economic times. However, some ways of buying gold are better than others, and this article aims to provide a bit of insight for anyone asking the question “how to buy gold.”
Where You Can Sell Gold For The Purpose Of Maximum ProfitsNot many realize how easy it is to lose profit. With these tips, you can be ensured that this will never happen to you.
Why You Might Buy Silver Instead of GoldIn this article the author clarifies on why a buyer would rather purchase Silver rather than Gold. Comparing Gold to Silver, Gold may be perhaps the most valued, but Silver is the one that’s worth the money.
How to Buy GoldWith the daily news reports of gold and the market, it is a little-understood fact that the actual price of gold is more static than just about any other investment vehicle or commodity. All of these market trends really just reflect the value of currency when compared to gold, in any country, at any time.
The Twenty First Century – Gold And Silver Bull MarketThe world is currently in the middle of this century’s biggest bull market to date. Unlike the last great bull market for gold and silver in the 1970’s, this time, investors from the four corners of the world will have a chance to take part in the investment opportunity of a lifetime.
How to Make Money Buying Scrap GoldGold has been as high as $1800 an ounce, and now is a great time to get into the cash for gold business. To avoid being swindled, there are some things you need to know.
What Are The Best Ways To Buy Gold?As the price of gold has soared in recent years, there are many individuals out there who are purchasing gold for the very first time. They may have limited information on the gold market, and may not necessarily know which way to buy gold is best for them. All they know is that gold prices are rising, and they want to get a piece of the action.
What Is A Semi-Numismatic Silver Coin and How To Spot Them“Measure your wealth in ounces” is the prevailing notion in the silver community at the moment. Many advocates of physical silver state that regardless of silver price, exchanging your worthless fiat money for silver is always a “good investment”. However, the truth of the matter is that gold and silver could take years to see the next up-move in this bull market leaving a majority of silver investors quite disappointed. This is mainly the reason for why many people are looking to purchase numismatic and semi-numismatic coins to “maximize their silver investments” instead of simply looking for the cheapest prices. In order to maximize the value of your silver investment, the notion that the cheapest silver products are the best must be rejected. A great strategy is to actually purchase relatively expensive silver products which are in high demand because of their growing numismatic premiums.
Why Gold and Silver Are Still A Major BargainThe majority of the world is in dire financial straits; economies cannot get a grip on their expanding debt and are using deficit spending to no end. The entire system is un-sustainable and economies are going to collapse. At this point in time surely before the end of this decade if not sooner, the greatest wealth transfer in history will take place. That also means the greatest time for opportunity, is to react now.
